LEGOLAND® DISCOVERY CENTER WESTCHESTER LAUNCHES ONLINE SEARCH FOR IMAGINATIVE AND ENTHUSIASTIC CHILDREN TO SERVE AS ATTRACTION AMBASSADORS ON ITS JUNIOR CONSTRUCTION PANEL
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[Yonkers, NY – January 7, 2012] – With LEGOLAND® Discovery Center Westchester set to open on March 27, 2013 at Ridge Hill in Yonkers, the attraction is looking to build the final piece of its creative team — the Junior Construction Panel — and today launched an online search to find the tri-state area’s most creative and brightest youngsters to join the panel.
The Junior Construction Panel will consist of 12 imaginative and energetic children between the ages of 6 and 12 to serve as ambassadors for LEGOLAND Discovery Center Westchester throughout the year. If selected to the panel, winners will receive a special “box of imagination,” an annual pass to the attraction and work alongside LEGOLAND Discovery Center Westchester Master Model Builder Mike Tocidlowski, to help finish plans for new LEGO® models, provide input on what features could be added and best of all, give their official approval when the attraction opens this spring.
In addition, the school with the most entries for the Junior Construction Panel will also be entered for a chance to win a visit from Master Model Builder Mike Tocidlowski.
“We are excited to find imaginative and passionate youngsters to be part of our Junior Construction Panel,” said Chris Mines, General Manager of LEGOLAND Discovery Center Westchester. “Children are ideal consultants for providing feedback in shaping the experience their friends will enjoy at LEGOLAND Discovery Center Westchester. The panel gives kids the opportunity to work with Mike, express their creativity and input and give their seal of approval on the attraction.”
How to apply for a spot on the Junior Construction Panel:
· With the help of a parent, guardian or teacher, MINI model builders will create a brief news report video, no longer than 90 seconds, about why they are the area’s biggest LEGO fan or about a LEGO model they’ve built.
· All videos should start with the line, “My name is (INSERT NAME) and I am a LEGOLAND Discovery Center MINI model builder and I want to be on the Junior Construction Panel because…”
· The video should be uploaded to YouTube and the MINI model builder’s information, including the name, city and state of the MINI model builder’s school; the parent, guardian or teacher’s email address; and the YouTube URL of the video, should be filled out on the form at http://on.fb.me/TGSyaP on LEGOLAND Discovery Center Westchester’s Facebook page.
· Applicants can also send their entry by email to WestchesterJCP@legolanddiscoverycenter.com and LEGOLAND Discovery Center Westchester will upload the video to YouTube.
Entrants will be judged on creativity, enthusiasm for LEGO and their LEGO models. The competition closes on Monday, January 28, 2013 and the Junior Construction Panel will be chosen and announced by LEGOLAND Discovery Center Westchester’s panel of LEGO experts by Monday, February 11, 2013. For full details, visit the attraction’s Facebook page at http://www.facebook.com/LDCWestchester or Panel search Facebook page at http://on.fb.me/TGSyaP.
LEGOLAND Discovery Center Westchester is a $12 million, 32,300 square-foot indoor attraction featuring more than 3 million LEGO bricks, geared towards children ages 3-10 and their families. Its range of interactive attractions will include hands-on play areas, a 4D cinema, master classes led by Master Model Builders, two LEGO rides, special party rooms and MINILAND — the venue’s signature re-creation of landmark locations and buildings throughout Westchester County and New York City, made entirely out of LEGO bricks. Advance tickets and annual passes to LEGOLAND Discovery Center Westchester are available online. To purchase tickets and annual passes, or for more information, visit http://www.legolanddiscoverycenter.com/westchester. Follow us at http://www.facebook.com/LDCWestchester and http://www.twitter.com/LDCWestchester. LEGOLAND Discovery Center is part of the Merlin Entertainments Group.